ALZ ASSOC: PG County Walk-To-End Alzheimer’s

This Alzheimer’s Association of the National Capital Area video was one in a series produced as digital-first social media to help boost engagement and donations. This video focuses on promoting the PG County Walk. It was part of a video strategy that we developed and produced creative for use across web, email, Facebook, Twitter, and Instagram for annual Walk-to-End-ALZ events that helped break the Chapter’s annual fundraising record.